Bigwig Briefs: Guerrilla Marketing

ISBN: 1587620677

Category: Business

Tag: Business & Investing


Posted on 2009-05-02. By anonymous.

Description


Bigwig Briefs: Guerrilla Marketing
Aspatore Books | September 2001 | ISBN: 1587620677 | 96 pages | PDF | 1 mb

Best selling author Jay Levinson shares the now world famous principles behind guerrilla marketing, in the first ever "brief" written on the subject. Items discussed include the Principles Behind Guerrilla Marketing, What Makes a Guerrilla, Attacking the Market, Everyone Is a Marketer, Media Matters, Technology and the Guerrilla Marketer, and Dollars and Sense. A must have for any big time marketing executive, small business owner, entrepreneur, marketer, advertiser, or any one interested in the amazing, proven power of guerrilla marketing.


password pls for openning the file. thx

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